Offering a range of automation solutions for the industrial world.
Automating Manual Processes
Whether you are dealing with staffing shortages or simply want to utilize your human labor for higher value tasks elsewhere in your facility, automation is a great solution. Our specialties include packaging and material handling, machine tending, testing and quality, and automated measurement.
Automation for Machine Builders
As a machine builder you are constantly working to improve your product. Our team of experts can help you with the automation components and sub assemblies. We offer a wide range of automation components including actuators, servo and stepper motors, gantries, pneumatic valves, end of arm tools, HMIs, and more.
Service and Support
Maximize your investment with our service and support services. Our team of experts can help with Custom Automation Solutions and Sub Assemblies, Cable Management, Repair and Refurbishment, Training, and more. See how our expertise can add value to your operation.
Resources from Our Automation Experts
Our automation experts make us more than just a distributor of automation solutions. At Cross, our automation team works on a range of projects and have accumulated a wealth of knowledge from real world experience, knowledge to help our customers succeed. Take a look at the latest articles, technical guides, and case studies from our automation team.
The reasons for automating manual processes are well known at this point. For tasks that are the 4D’s – dull, dirty, dangerous or difficult to fill – a robot or...
With force & compliance control you are able to set a path and program the robot to be compliant to a particular force in a determined axis. See why that...
Why choose Cross Automation as your Integration Partner? When looking for a manufacturing automation integration partner, we know you have a lot of choices. So why partner with Cross? Speed...
Why use a linear shaft motor instead of a U-shaped linear servo motor? With an independent review of energy efficiency, this article discusses the benefits of using linear shaft motors...
A common trend in the industrial automation and robotics industries is looking for electric alternatives to pneumatic components. What is the benefit of switching from pneumatic to electromechanical actuators? Take...
Solenoid valves used in air manifolds can be direct acting or pilot operated. In the case of a direct acting solenoid valve, the coil acts directly on the valve spool...
Manufacturing automation experts partnering with you to develop innovative solutions backed by world-class customer service.
What Customers Are Saying
Valued Customer
Industry: Fuel Production
It’s a pleasure to work with the people at Cross Automation where the service and response is excellent. They worked to develop a cost-effective and customized solution to increase automation...
Valued Customer
Industry: Building Materials OEM
For the record, Cross is one of the easiest vendors we work with. You get it done and we appreciate it....
Valued Customer
Industry: Packaging OEM
The customer service we receive from Cross is the best in the industry, and we will continue to use Cross as the preferred vendor for every order for which you...
Capital Project Team Leader
Industry: Chemical
Larry Sedley went above and beyond to support DuPont in the startup and troubleshooting of the new Cross piddler controller installed on our Spin Machine 4 piddler earlier this week....
A3 Member Since 2010
Cross Company is a member of A3, North America’s largest automation trade association. A3 represents more than 1,300 organizations involved in robotics, artificial intelligence, machine vision & imaging, motion control & motors and related automation technologies. Learn more about A3.
News, Events, Supplier Updates
Flow Waterjet, a leader in industrial shape cutting, sought to enhance their machines to meet rising demands for precision and flexibility. Partnering with OMRON Automation, they integrated advanced motion control and safety systems, resulting in machines with unprecedented precision and efficiency.
April 25, 2025
Rotomation’s indexing actuators are designed to provide precise and repeatable rotary motion, essential for various automation tasks. This article from Rotomation explains how they work.
April 9, 2025
Discover the key differences between mechanical and electronic pressure regulators in this article from Clippard.
February 27, 2025
In fluid control systems, precision and reliability are essential. Gradient valves, also referred to as mixing valves or multi-stream vavles, are specialized devices designed to efficiently combine or divert multiple fluid streams.
February 27, 2025
With exceptional design and fast lead times, AW-Lake TRICORE Flow Transmitters are ideal for a range of applications.
February 13, 2025
Yaskawa Variable Frequency Drive Improves Compressor Life and Serviceability
January 30, 2025
Yaskawa Variable Frequency Drive Maximizes Profit for Automated Car Wash
January 30, 2025
Cross Company stands as your premier destination for top-quality metric hose fittings, offering a comprehensive selection that aligns with international metric standards.
January 2, 2025
With a comprehensive range of absorbents, spill kits, and containment systems, SpillTech products are designed to handle even the toughest spills, ensuring your work environment remains safe and compliant.
November 1, 2024
From beer to soft drinks, high-quality, food-grade hoses are necessary to enable a clean, sanitary, and safe fluid transfer during the production process. See how a solution from Parker can help improve your process.
October 1, 2024
Cross partner Rotomation recently worked with a packaging machinery OEM to create a custom rotating gripper for their machine to fill bottles of toilet bowl cleaning fluid.
September 12, 2024
In industrial machinery and automation, actuators are crucial for providing motion in automated equipment. However, these vital components frequently endure harsh conditions that can affect their performance and longevity.
September 11, 2024
Whether you’re fabricating your own hose assemblies with an on-site crimper, regularly working with hydraulic lines, consistently operating hydraulic machinery, or any other similar function, hose safety is paramount.
September 1, 2024
In the Southeast, it gets hot. Did you know that extreme temperatures can significantly impact hydraulic hose performance? See how a hose assembly from Parker can help beat the heat.
August 1, 2024
Universal Robots collaborative robots (cobots) revolutionize the inspection process by automating repetitive tasks with unmatched precision and reliability.
July 25, 2024
Universal Robots collaborative robots (cobots) revolutionize the palletizing process by automating repetitive tasks with unmatched precision and reliability.
July 18, 2024
This white paper from Universal Robots highlights the benefits of using collaborative robots (cobots) in the metals and machining industry. Cobots address challenges like labor shortages and high-mix/low-volume production with flexible, cost-effective automation.
July 2, 2024
Christy is an integration technician for our automation group. Learn more about her journey.
June 6, 2024
Is Automation Right for Your Process?
Answer a few simple questions and find out! We’ll send a copy of your inputs to help build the case for automation, and determine ROI for automating parts of your operation.
Integrating Solutions from Industry Leading Brands
Our team works with an industry leading number of suppliers when developing solutions for our customers, so we can integrate the right components every time. Our expertise, paired with access to a wider range of materials, means we can build the best solution for your process.
